Project : Jonah Jones Rugby Sevens

Client : Jonah Jones Rugby Sevens

Project Category : Media Impact / Sports


To take the popular but underperforming Jonah Jones Rugby 7s Tournament and make it bigger and better.


Conceptualized and implemented Malaysia's most popular National Rugby 7s Tournament:

          1. Secured sponsors
          2. Liaised with rugby teams from around the world,
          3. Prepared all pitch and team needs, including referees, insurance and medical facilities.
          4. Games systems and schedule
          5. Media plan and coverage
          6. Coordinated with MRU and ARFU
          7. RA has organised this event since 1997.