Project : Nike Malaysia - Manchester United Asia Tour 2009

Client : Nike

Project Category : Media Impact / Sports

 

SYNOPSIS:
A 5-a-side street soccer tournament in conjunction with the MU Asian Tour 2009.


PROJECT DETAILS:

 

            Planned a massive street tournament, that allowed all registered teams nationwide to compete:

              1. Tournament plan, logistics and rules
              2. System to determine top 16 for knock-out highlights
              3. Opening gambit, revealing MU players
              4. MU Players appearance, and interaction with winning team
              5. Press conference
              6. Safety and security